DKNY - FALL 2019

For DKNY, in Fall of 2019, our big idea was Iridescent. As a trend that is starting to become a staple in the fashion industry, I wanted to use the concept of the iridescent film and find a way to portray it in watches, as out Hero piece all the way down to how it translated into our core product. As demonstrated below, you will see the final project proposal that went into production as well as the product images that are in stores.